Key responsibilities:
Lead digital shelf execution from item set up to optimization for top EMEA retailers
Collaborate with internal teams (Sales, Customer Marketing, Brand Marketing, Retail Customers, eCommerce) as well as 3rd parties to deliver best-in-class digital shelf execution, including content, assets, and specifications for products on various retailer websites
Own the end-to-end quality assurance and validation of digital content, and lead the development of business processes and solutions around product catalogs and content management
Use syndication and content monitoring tools to deliver and track content at retail customers
Write transformation rules, build channels and other activation of Salsify capabilities
Drive internal and external content scorecard including competitive benchmarking, improvement opportunities and retail specificities
Provide digital shelf insights in terms of share of search and collaborate with performance marketing team to improve SEO/SEA
Engage with cross-functional subject matter experts to incorporate best practices into Newell Brands’ digital shelf strategy
Be the subject matter expert (SME) for content syndication tools to main EMEA retailer platforms
Minimum requirements:
3+ years of experience leading the development and execution of content strategy, including development of copy, photography, video, rich media, landing pages, etc.
BS/BA or University degree in Business or similar field
Extensive experience with Salsify
Hands-on experience working with Digital Shelf (Product List, Product Detail) pages on retailer websites including
Fluent English (written & spoken)
Preferred:
Proficient in project management applications.
Detail-oriented and deadline-focused.
Business acumen and problem-solving skills.
Independent, proactive, and solutions oriented.
Excellent written and verbal communication skills.
Experience in Consumer Packaged Goods, FMCG, or consumer durables preferred.
We offer
Newell Brands has a strong footprint in the EMEA region with several thousand employees spread over many corporate offices and manufacturing facilities. A wide portfolio of our brands is strongly represented across the region including Parker, Sistema, Spontex, Crockpot, NUK, Coleman, Yankee Candle and many more.
Join us and benefit from:
•LinkedIn Learning with 17,000 courses to choose from
•Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices
•Discount for some of our products of brands Parker, DYMO, Sharpie, Contigo and others
•Global Service Anniversary Program – recognition of milestone service anniversaries and birthdays
•Give@Newell – paid time-off for charity activities dedicated for local communities right where you live/work
•Global company with development opportunities, both locally and internationally
•Core Values:Integrity, Teamwork, Passion for Winning, Ownership, Leadership