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E-Business, Digital & CRM - Internship - 6 months (Jul-Dec 2024)

E-Business, Digital & CRM - Internship - 6 months (Jul-Dec 2024)

Poste

PURPOSE OF THE JOB

The E-Business, Digital & CRM Assistant will help both the E-business & the CRM Executive on their daily tasks and will be involved in the development of E-retail, E-Commerce and CRM on the BeLux market, with different areas of focus:

  • Ensure that e-retail trade plans are shaped and delivered effectively
  • Ensure the development of dior.com through efficient toolbox activation, to recruit, convert, & retain customers
  • Ensure the roll-out of digital campaigns
  • Ensure the CRM plans are delivered, with a focus on growing a qualified Department Stores & Dior.com database

    • MAIN RESPONSABILITIES

    E-Retail:

  • Work with PCD Headquarters E-Retail team on: definition of local E-retail Strategy and implementation on the e-retailers
  • Develop assets for the online visibility of the key launches and be responsible for the delivery on time
  • Ensure that Parfums Christian Dior brand Image and visibility is optimized in all E-Retail channels

    • E-Commerce :

  • Work with PCD Headquarters E-Commerce team on Dior.com expansion in Belgium & implementation in Luxembourg
  • Plan and execute together with central teams, all digital marketing, including SEO/SEM, e- mailings & social media activation.
  • Follow-up of the translations with the agency

    • CRM

  • Ensure the roll-out of the CRM Strategy, with a focus on starting & growing a qualified Department Stores database & dior.com segmentation
  • Build yearly CRM activation with retailers, in line with Trade Marketing & Media focus

    • Reporting & Others

  • Provide a Monthly E-Newsletter about Dior & competitors E-Trade activities + E-commerce activations
  • Survey and Report the Grey Market / Pure Players activities.

    • Profil

    PERSON SPECIFICATION

  • Excellent Relationship building skills
  • Ability to understand and defend the brand DNA
  • Ability to manage multiple tasks & manage priorities.
  • Attention to details
  • Results driven, creative & Team player Profile

    • EDUCATION

  • Business school with if possible a Digital / EBusiness specialization
  • Previous experience in marketing mandatory , digital experience is advantageous
  • Experience in the beauty/luxury sector is a plus
  • Social skills: sociable, good communicator
  • Personal affinity and passion for Dior & digital ecosystems

    • TECHNICAL SKILLS

  • Fluent in French & English, written and spoken (daily written communication in both languages). Dutch is a plus.
  • Impeccable written communication skills (spelling, grammar, tone)
  • Advanced skills in Excel and Powerpoint

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    E-Business, Digital & CRM - Internship - 6 months (Jul-Dec 2024)

    Company:
    Dior
    City:
    Belgique
    Contract type: 
    Permanent, Full-time
    Categories: 
    CRM
    Degree level: 
    Master
    Published:
    07.03.2024
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