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Digital Lead Benelux

Hello. We’re Haleon. A new world-leading consumer health company. Shapedby all who join us. Together, we’re improving everyday health for billionsof people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu,Otrivin, and Centrum – through a unique combination of deep humanunderstanding and trusted science. What’s more, we’re achieving it in acompany that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’ta question.With category leading brands such as Sensodyne, Voltaren and Centrum,built on trusted science and human understanding, and combined with ourpassion, knowledge and expertise, we’re uniquely placed to do this andto grow a strong, successful business.This is an exciting time to join us and help shape the future. It’s anopportunity to be part of something special.About the roleDigital is increasingly everywhere and shapes our consumers purchasinghabits, requiring differentiated marketing strategies to achieve ourpurpose and reach our ambitions. In this role, you will cover the Beneluxarea and report to the Commercial Excellence (Comex) Head Benelux,working in close knit with and coordinating the Digital Shelf ManagerBenelux daily. The team you will be joining has just been set up and aimsto be our sales brain.Key responsibilitiesLead the digital commerce activation roadmap for the cluster based onmaturity level across the Benelux markets and key strategicpriorities. The roadmap and its initiatives will place Haleon as keystrategic partner for its customers when it comes to digital commercecollaboration and will strongly connect brands, customers, and NetRevenue Management (NRM) thinkingDevelop local content management strategy considering shopper/customerinsights and strongly connecting to category growth prioritiesDeliver and implement digital commerce assets alongside FCP (FindConversion Purchase) framework and improve FCP scoresStrongly drive performance marketing to (re)define priorities, improveasset efficiency and optimize activation to improve FCP performanceConsistently measure digital shelf performance against defined targetsEngage with customers in order to improve asset delivery and, ideally,build interfaces for automated content updatesBuild strong relationships and work in close knit with Marketing andSalesQualifications and skillsDegree in (digital) marketing, business management, e-commerce, orany other relevant fieldFluency in English, French and/or DutchMinimum 5-7 years prior progressive experience in marketing, digitalmarketing, or e-commerce, preferably within the FMCG or retailindustryStrong problem-solving and data analysis skills including but notlimited to consumer metrics, reports, and trendsStrong sense of innovation and creativityExperience and at ease with cross-functional projects and stakeholdersmanagement, including strong relationships-building and communicationskillsKnowledge of digital platforms, e-commerce strategies, and bestpractices in this regardAgility to adapt to a fast-paced industry and changing businessenvironmentPlease save a copy of the job description, as this may be helpful torefer to once the advert closes.Diversity, Equity and InclusionAt Haleon we embrace our diverse workforce by creating an inclusiveenvironment that celebrates our unique perspectives, generatescuriosity to create unmatched understanding of each other, and promotesfair and equitable outcomes for everyone.We’re striving to create a climate where we celebrate our diversity inall forms by treating each other with respect, listening to differentviewpoints, supporting our communities, and creating a workplace whereyour authentic self belongs and thrives.We believe in an agile working culture for all our roles. Ifflexibility is important to you, we encourage you to explore with ourhiring team what the opportunities are.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.

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Digital Lead Benelux

Company:
Haleon
City:
Zaventem
Contract type: 
Permanent, Full-time
Categories: 
Strategy Digital Consultant
Published:
19.03.2024
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